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Tamedia is the leading private media group in Switzerland. The digital platforms, daily and weekly newspapers and magazines of Tamedia offer overview, classification and selection. The company was founded in 1893 and employs a staff of approximately 3,400 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg and Serbia. It has been traded at the Swiss stock exchange since 2000.
Who we are
CAR FOR YOU is a start up seeking for a dynamic, self-motivated and entrepreneurial performance marketing professional to grow and maintain our B2C user base.
We're committed to helping car shoppers and buyers find the car that is right for them. Use your skills to become a part of our success story.
Through our Joint Venture ownership (Tamedia and AXA), we have access to a huge network to collaborate around performance strategy and marketing intelligence. We are searching for a team member who is ambitious to create performance marketing activities which help to make CAR FOR YOU the no.1 address for buying and selling vehicles in Switzerland. Therefore we focus on traffic with high conversion in paid and non-paid channels. Our Joint Venture ecosystem provides significant data for sophisticated analytics to achieve our ambitious goals.
The position presents an opportunity to shape the performance and online marketing of a new brand in the Swiss market. The ideal candidate brings professional knowledge in at least one of the key performance marketing disciplines (E.g. SEA), a native level proficiency in German and fluent English. This position will be in the Zürich office of CAR FOR YOU.

Senior performance marketing manager 80-100%

Who you are
  • Self driven and dedicated; eager to push the status quo to a higher level
  • Solution-oriented; happy to learn and share knowledge
  • Dedicated to make quick and informed decisions
  • Familiar with the culture of startups and corporates
  • Customer focused with a passion for excellent user experience
  • Curious for the root cause of the users pain and keen to create solutions
  • Deep and hands-on knowledge about at least one digital marketing channel (Facebook, SEA, programmatic, etc.) and solid understanding of all digital marketing tactics
  • Empathic team player
Your Mission
  • Take account to bring the performance marketing activities of CAR FOR YOU to the next level
  • Work closely with the performance specialists from Tamedia to create the mix with the highest possible conversion rate
  • Concept, steer and monitor SEA, facebook and display campaigns. Analyse and optimize activities constantly based on our KPIs
  • Close cooperation with the SEO-experts from Tamedia (TX markets) to push the visibility of CAR FOR YOU to the maximum
  • Close collaboration with a senior marketing manager in terms of marketing automation and email marketing
  • Tracking and reporting of the activities to the general management
  • Build operational as well as management dashboards
  • Responsible for the performance marketing budget
  • Exchange knowledge in terms of online marketing, innovative methods and trends

Our Requirements
  • Successful post-graduate (Bachelor or MBA) in business economics, digital marketing or equivalent
  • 5 - 7 years track record in executing performance marketing campaigns (SEA, Social Media, Programmatic)which includes tracking, analyzing and optimizing (e.g., Google Analytics, Google Data Studio)
  • Experience in managing complex SEM with challenging performance targets
  • Committed to data-driven decision making
  • Record in using various data sources (e.g. Marketing Mix Modelling) to optimize campaigns
  • Experiences in agencies as well as in-house marketing departments are beneficial
  • Interest in a broad field of marketing topics
  • Language skills: Deutsch and English: able to write detailed, unambiguous and complete briefings in english and german; able to write compelling site content.

Nice to have
  • Background in content management, marketing automation and social media marketing
  • Experiences in working with agile methods and/or Scrum
  • Ability to communicate in French and Italian is a plus

What we offer
  • A great team of 30 people, passionate to deliver the best experience to our users
  • A global team composed from more than 20 countries
  • A choice: You choose of either 80% or 100% work rate
  • Flexibility in office and home office hours
  • Lunch checks, fresh fruit, company parties and free coffee!
  • A culture of respect, transparency, fairness and fun

Please send your application in english, when you are german mother tongue and vice versa. All non natives of english or german, please send your application in english.
Location
Tamedia, Werdstrasse 21, Postfach, 8021 Zürich

We look forward to your application

Rena Seiler
Chief Marketing Officer
+41 79 368 14 75
rena@carforyou.ch
Apply online
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We do not accept unsolicited CVs from third - party agencies.