Tamedia is the leading private media group in Switzerland. The digital platforms, daily and weekly newspapers and magazines of Tamedia offer overview, classification and selection. The company was founded in 1893 and employs a staff of approximately 3,400 in Switzerland, Austria, Denmark, France, Germany, Israel, Luxembourg and Serbia. It has been traded at the Swiss stock exchange since 2000.
Are you passionate about increasing the performance of online platforms and would you like to apply your passion and skills to some of the leading Swiss online platforms such as Tutti, Homegate, Ricardo, Doodle and so on? We're looking for a data wizard and Google Analytics expert to expand our central team at Tamedia. The position offers a broad range of tasks in the field of user tracking and analysis along with the unique opportunity to foster marketing related statistical modelling topics.

Senior Digital Analyst (f/m) 80-100%

Responsibilities
Help solve Tamedia's user tracking challenges and strengthen its data-driven decision culture by:
  • Helping Tamedia's portfolio companies achieve a new level in user tracking and analysis
  • Fully manage tracking and analysis projects with multiple stakeholders of diverse expertise
  • Creating technical guidelines on best practices implementation of Google Analytics
  • Enabling an actionable view on user data by providing custom tailored dashboards and reports
  • Working on challenging marketing and product user analytics topics
  • Providing knowledge transfer that enables stakeholders throughout Tamedia's company portfolio to spot opportunities and perform analyses in Google Analytics
  • Helping to develop models for marketers to find the most efficient channels, audiences and messages for their brands
  • Work in a team of highly skilled specialists
Skillset
  • Excellent knowledge of Google Analytics (360) and related technologies on both, a technical and tool handling level
  • Good understanding of front end technologies for both web and (native) mobile apps (HTML, CSS, JavaScript, Java, Swift)
  • Great and cross-functional communication skills
  • Good understanding of statistical methods and eager to grow into more statistical modeling related topics
  • Self-driven, entrepreneurial and an excellent problem solver
  • Stays up-to-date with latest trends in (digital) marketing and measurement
  • Proficiency in English

Preferred Skills
  • Proficiency in German
  • Experience as a digital marketing manager
  • Experience in planning and setting up A/B tests
  • Experience with PyMC, Edwards, Stan or a similar package
Location
Zürich

We look forward to your application

Simone Hochstrasser
Recruiter
Apply online
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We do not accept unsolicited applications from third - party agencies.